copy

Copywriting, Mindfulness, and Courage With Jo Mckee

Original Air Date: October 12, 2020

Communication is a top-shelf skill that every entrepreneur must master. 

If you have an important mission, movement, product, or business, the ability to connect with your audience is vital. 

Verbal and nonverbal communication is absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, and the ability to move people with your words, is so crucial.  

Are you with me? 

Because if so, we’re in luck. 

This week’s guest, Jo McKee, is both a phenomenal teacher of copy and a master copywriter herself. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profit – the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than yourself.

This episode is about more than just the written word. 

We also go all in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn how accomplished entrepreneurs move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this and more. 

I’m telling you, this episode is packed with holistic insights and action steps you can take right now. 

tomearl.me/jm

Be Vulnerable & Make A Powerful Decision With T’keya Marquez and Shadé Adu

Be Vulnerable & Make A Powerful Decision. 

This was the resounding theme that arose from my roundtable conversation with T’keya Marquez and Shadé Adu. 

Oftentimes, when we think of ‘branding’ we associate it with the colors, and fonts, and aesthetics consistencies of a company. 

In reality, ‘branding’ is more complex. 

It is what people say about you when you’re not around. 

It is a movement. 

It is a feeling.

And to move people emotionally, you have to make the decision to stand for something. 

My guests this week - T’keya Marquez & Shadé Adu - both share their unique insights and perspective on all things branding, copywriting, and connecting with your people. 

T’keya Marquez has made a career out of human connection + storytelling. She is driven by creating heart-centered copy for passionate mental health and holistic wellness professionals. As a copywriter, her goal is to uncover what makes you and your brand unique. 

Shadé Adu is a digital brand strategist, international speaker and best selling author. Driven by the desire to support women entrepreneurs and facilitate the creation of generational wealth, Shadé is truly committed to offering a comprehensive range of services which is oriented towards achieving the 3 I’s; Income, Influence, and Impact. 

Shadé and T’keya both shared their inspiring and powerful origin stories and entrepreneurial journey. 

I took so many notes as I was listening to this week’s episode. 

You will walk away with tangible steps you can take towards honing in on your messaging, strengthening your brand, and standing for what truly matters to you. 

Most importantly, you will walk away with a resolution to make that important decision to step into the next chapter you are being called to begin.

You can follow Shadé on IG

You can follow T’keya on IG

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If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Copywriting, Mindfulness, and Courage With Jo Mckee

Communication is one of the top skills every entrepreneur must master. 

If you have an important mission, movement, product or business—the ability to connect with your audience is vital. 

Verbal and nonverbal communication are absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, the ability to move people with your written words, is so crucial.  

Are you with me? 

Because we’re in luck. 

This week’s guest, Jo McKee, is both a master copywriter herself and a phenomenal teacher of copy. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profit—the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than on ourselves.

This episode is about more than just the written word. 

We also go all-in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn from accomplished entrepreneurs how they move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this, and more. 

I’m telling you, this episode is packed with holistic insights and actions, steps you can take right now. 

You can connect with Jo on:

McKee Creative.

Copywriting for Profit.

Your Ads on Demand.

Jo Mckee podcast .png

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.