A place for leadership, inclusion, and expression.
Janna is a return guest who you may remember is the founder of the Forever Funemployed movement.
She is a Bold & Audacious Entrepreneur.
And someone I am always grateful to sit down to record an episode with!
We ended up having such a great talk that we split it into 2!
Here is part two for you!
You can learn more about Janna here.
P.S.
Want to learn more about our Storytelling & Marketing Immersion Program?
Here are all of the details: tomearl.me/dcminvite
And she is this week’s guest.
Janna is a return guest who you may remember is the founder of the Forever Funemployed movement.
She is a Bold & Audacious Entrepreneur.
And someone I am always grateful to sit down to record an episode with!
We ended up having such a great talk that we split it into 2!
Here is part one for you!
You can learn more about Janna here.
P.S.
Want to learn more about our Storytelling & Marketing Immersion Program?
Here are all of the details: tomearl.me/dcminvite
“Accomplishing goals is not success. How much you expand in the process is.”
This quote from Brianna Wiest perfectly explains this week’s episode.
This is the first interview I’ve done with a guest in almost a year.
So I’m super excited to share it with you.
Crystal was generous enough to be the first guest to experiment with the new episode format.
We both shared very personal stories from our lives & businesses.
Honestly, this is one of my favorite episodes.
Crystal is a genius SEO Content Marketer and the founder of Collage & Wood.
She is the co-host of the podcast Simple and Smart SEO Show.
You can learn more about her here.
I hope you enjoy this week’s episode!
P.S.
If you’re ready to unlock the doors to the marketing genius inside of you…
…then you’re a perfect candidate for our Immersion Program.
We don’t believe in spoon-feeding people answers.
We believe in giving you the tools & skills you need to discover your own solutions.
So if you’re ready to unleash the storyteller within you then come join us.
Here are the details:
Original Air Date: August 13, 2020
A few months ago, my nephew and I came up with an epic idea for a T-shirt company.
It began when I asked when he planned to come out and visit Adaora and me again.
He said he needed to get the funds first; so I proposed we sell t-shirts to get the money that he needed. We decided that he’d design them, and I’ll sell them through Facebook and IG ads.
And boom. Just like that, we had an e-commerce company.
Even before COVID-19 disrupted the economy and the way we shop, e-commerce was a trillion dollar industry in the U.S. alone.
E-commerce has revolutionized our ability to sell products directly to consumers without having to go through gatekeepers or big box retail.
Now, while it is relatively easy to get your product loaded onto Etsy or Shopify, marketing that product can be quite a task.
That is where e-commerce consultants like Veena Gandhi step in. Veena is a strategic digital marketer who specializes in providing creative and innovative solutions to advertising agencies, small businesses, start-ups, and entrepreneurs on the cluttered world of the Internet.
She is also the founder of Digital Street, which is a marketing agency that builds successful sales funnels for fashion, beauty, lifestyle and fitness e-commerce brands.
Whether you’re a seasoned brand or are just getting started in e-commerce, this interview will serve you.
Rather than just giving general information you could google for yourself, Veena got down to the nitty-gritty of how to build a successful e-commerce campaign.
Veena shared her knowledge on:
How to build audience personas for your Facebook ads.
The importance of data, and how to analyze it.
How to set up your creative strategy for an ads campaign.
Which metrics to use in determining which ads to turn off and which ones to increase ad spend on.
The importance of testing your ads and campaigns.
How to use Instagram stories as a retargeting strategy.
For agency owners, media buyers, and ad managers, you will walk away from this interview with a plethora of industry secrets
If you’re just getting started in e-commerce and are worried this might go over your head, don’t worry! Jump in and learn from a master of her craft.
Alright. That’s enough from me.
Let’s jump into this week’s episode.
If you have any questions or would like to reach out to Veena, you can do so through her website.
Original Air Date: September 13, 2019
Ash Couture is an entrepreneur, business coach, instructor, founder of Rich Girl University, and owner of Pink Halo Hair Boutique. Pink Halo Hair provides premium virgin luxury lace wigs and hair extensions, while Rich Girl University is an online school with a mission to teach women how to make money and create a life they love.
On this week’s episode, Ash and I talk about overcoming adversity, turning your dreams into action, and Ash’s own journey as an entrepreneur, which started in her college dorm room.
Ash specializes in helping entrepreneurs map their dream life, create a six-figure business, market like a boss, build an authentic brand, and master the financial side of their business.
You can follow her work on Instagram @ iamashcouture, @pinkhalohairboutique, and @richgirluniversity.
tomearl.me/tptin
How often have you reflected upon your biases, assumptions and misunderstanding of disabled people?
This week we are joined by DEI consultant and stigma smasher Catarina Rivera.
Caterina is the founder of Blindish Latina, a platform smashing disability stigmas through storytelling, advocacy, and training.
She is also a member of Respect Ability's National Disability Speakers Bureau.
Catarina illuminates this important conversation and provides knowledge and actions we can all take and shares with us about the many twists and turns she has taken on her own journey.
As we celebrate Disability Employment Awareness Month and Latin Heritage Month, it’s appropriate to listen as Caterina shares with us ways we can work to be more inclusive 365 days of the year.
Honestly, I learned so much during this interview.
🎧 Ready to listen? Let’s go!
You can watch or listen here: www.tomearl.me/cr
Follow Catarina on Instagram.
Learn more on her website.
Loneliness is at an epidemic level in this country right now.
This isn’t hyperbole. Multiple studies have confirmed that Americans feel more isolated than ever.
And this was BEFORE our lives and the way we interact with each other was uprooted by the COVID-19 pandemic.
Even before the masks, sheltering in place, and virtual birthday celebrations became the norm…
...we as a society were struggling to connect with each other.
Given this reality, it makes sense that my most popular episodes in 2019 & 2020 were those that were centered on mental health.
This week’s episode centers on feelings.
Honoring our feelings.
Expressing our feelings.
Regulating our feelings.
Processing our feelings.
Our guest, Dinah, has worked for over 13 years in the fields of health, social work, counseling, and education, and is the founder of a nonprofit organization targeting the issue of sex trafficking.
She has extensive training and experience in the field of restorative practices, and has worked to help schools adopt a trauma-informed approach at the student, staff and organizational level.
She currently works for a university in Los Angeles, where she creates trauma-informed curriculum and trains service providers in Los Angeles County to provide trauma-informed care to the clients/students they serve.
I’ve played back so many moments from this week’s interview in my head, over and over again.
I also had to note down a lot of the wisdom that Dinah shared with me.
For example, she emphasized that our behavior is communication.
This blew my mind.
The follow-up questions and conversations that came out of that took my understanding of mental health to a whole new level.
I’m telling you, this episode is so important.
Do yourself the favor.
Hit play.
To learn more about Dinah, head to her Instagram @dinahmsw
or website
A few months ago, my nephew and I came up with an epic idea for a T-shirt company.
It began when I asked when he planned to come out and visit Adaora and I again.
He said he needed to get the funds first; so I proposed we sell t-shirts to get the money that he needed. We decided that he’d design them, and I’ll sell them through Facebook and IG ads.
And boom. Just like that we had an e-commerce company.
Even before COVID-19 disrupted the economy and the way we shop, e-commerce was a trillion dollar industry in the U.S. alone.
E-commerce has revolutionized our ability to sell products directly to consumers without having to go through gatekeepers or big box retail.
Now, while it is relatively easy to get your product loaded onto Etsy or Shopify, marketing that product can be quite a task.
That is where e-commerce consultants like Veena Gandhi step in. Veena is a strategic digital marketer who specializes in providing creative and innovative solutions to advertising agencies, small businesses, start-ups, and entrepreneurs on the cluttered world of the Internet.
She is also the founder of Digital Street, which is a marketing agency that builds successful sales funnels for fashion, beauty, lifestyle and fitness e-commerce brands.
Whether you’re a seasoned brand or are just getting started in e-commerce, this interview will serve you.
Rather than just giving general information you could google for yourself, Veena got down to the nitty gritty of how to build a successful e-commerce campaign.
Veena shared her knowledge on:
How to build audience personas for your Facebook ads.
The importance of data, and how to analyze it.
How to set up your creative strategy for an ads campaign.
Which metrics to use in determining which ads to turn off and which ones to increase ad spend on.
The importance of testing your ads and campaigns.
How to use Instagram stories as a retargeting strategy.
For agency owners, media buyers, and ad managers, you will walk away from this interview with a plethora of industry secrets
If you’re just getting started in e-commerce and are worried this might go over your head, don’t worry! Jump in and learn from a master of her craft.
Alright. That’s enough from me.
Let’s jump into this week’s episode.
If you have any questions or would like to reach out to Veena, you can do so through her website - http://digitalstreetau.com/.
On this week's episode, I talk to Jodi-Kay Edwards, the founder of Alignment Is The New Hustle, a business strategy and personal development brand helping entrepreneurs build wildly profitable businesses in a flow state. She is a firm believer that when your inner work meets your outer work you’re on your way to creating magic.
Jodi takes us on a deep dive into how she sees alignment and the key differences between alignment and hustling. We talked about some phrases that you may be using subconsciously that could actually be triggering shame around money. Jodi shares some tactical things you can do today to live a happier and more lucrative life, to live a journey that's transformative and take your business to the next level.
You can connect with Jodi on Instagram at @jodikayedwards.
Ash Couture is an entrepreneur, business coach, instructor, founder of Rich Girl University, and owner of Pink Halo Hair Boutique. Pink Halo Hair provides premium virgin luxury lace wigs and hair extensions, while Rich Girl University is an online school with a mission to teach women how to make money and create a life they love.
On this week’s episode, Ash and I talk about overcoming adversity, turning your dreams into action, and Ash’s own journey as an entrepreneur, which started in her college dorm room.
Ash specializes in helping entrepreneurs map their dream life, create a six-figure business, market like a boss, build an authentic brand, and master the financial side of their business.
You can follow her work on Instagram @iamashcouture, @pinkhalohairboutique, and @richgirluniversity.
